Football Is More Foundation
Fifteen years of the work, in its own footage.
FOOTBALL IS MORE uses football to open doors to education, health and inclusion — in schools, in professional clubs, and in places where children have lost both. This page collects the films the foundation has published, arranged so they can be read in one sitting: what we are, who carries it, how it is taught, and how far it reaches.
Press any film to watch it
- Projects supporting involvement and inclusion
- Beneficiary countries
- Young people able to take part
- Coaches trained on a course
Figures as published by the foundation. Full set, with definitions, on the impact section of footballismore.org.
What FOOTBALL IS MORE stands for
The foundation starts from a simple observation: a football pitch is one of the few places where a mixed group of people has to cooperate to get anything done. Everything that follows — the tournaments, the coach courses, the school days — is an attempt to use that fact deliberately rather than leave it to chance.
About FOOTBALL IS MORE
January 2026
The foundation’s statement of purpose, told through the players themselves rather than through a spokesperson. The shortest way into everything below.
Fifteen years of FOOTBALL IS MORE
The anniversary celebration, filmed where the foundation would want it filmed: on a pitch, with the people the work is for, rather than at a dinner.
The FIM-Family
Professional clubs join the FIM-Family and commit to inclusion work in their own communities — among them Paris Saint-Germain, Chelsea FC, 1. FC Köln, VfB Stuttgart and BSC Young Boys. The value to the foundation is reach it could not buy: a club’s badge opens doors in its city that a Liechtenstein foundation cannot open alone.
The FIM-Family
February 2026
What membership looks like on the ground, filmed in club colours rather than foundation branding. The longest film in the library, and the one that travels best cold.
A member speaks: BSC Young Boys
June 2026
BSC Young Boys’ Head of Sustainability, filmed at the Wankdorf, on why the club joined and what it commits to. A member making the case in their own words — useful where the foundation’s own voice would be discounted.
Kanton St. Gallen on the Inclusion Cup
The canton’s own social-media film about the tournament it hosted. Public authorities describing the work in their words is a different kind of evidence from a club doing it.
Coaches and classrooms
Inclusion is taught, not hoped for. The foundation trains the adults who run sessions week after week — coaches, teachers, carers — because a trained coach keeps working long after a tournament ends. 2,949 coaches have now been through a course, and 12,670 school and high-school pupils have been taught on the foundation’s projects.
Coach Education Programmes
May 2026
A course as it actually runs: coaches on the pitch with the players they are learning to include, not in a seminar room. The reel that best answers “what does the money buy?”.
Inclusive school days
March 2026
A school day run inside a mainstream school, with the activities adapted so that every pupil plays rather than watches. Filmed through to the trophy at the end.
University of Fribourg
The same teaching taken into a university, where the people being trained will run sport for a living. Inclusion reaching the curriculum rather than the extracurriculum.
Awareness day, Wünnewil
An inclusion talk inside a school. The quietest film here, and the one closest to what most of the foundation’s days actually look like.
The International Inclusion Cup
The foundation’s largest single event, and the one everything else feeds into. The 13th edition ran at the Sportanlage Gründenmoos in St. Gallen in August 2026: 34 teams and 930 players across three days, with categories for amputee football, the Special European Cup, U17 sides and FF17 girls’ teams playing on the same pitches on the same weekend.
The 13th International Inclusion Cup
The full film of the tournament, and at two and a half minutes the longest in the library. If only one thing here is watched, this is the one.
Inclusion Cup teaser
July 2026
The short cut made before the tournament — crowds, celebration, scale. The clearest single answer to what a supporter’s name would be attached to.
Press conference, St. Gallen
The announcement and the group draw. Evidence the tournament is covered as an event in its own right, not only by the foundation.
Amputee football
Four teams — Ukraine, Albania, Greece and France — on crutches, at the same tempo and with the same tackles as any other match.
The Special European Cup
The category for players with intellectual disabilities, on the main pitches on the main weekend rather than in a side programme.
The U17 teams
Youth sides from clubs across Europe. The age at which the habit of playing with everybody is still cheap to form.
The girls of FF17
Girls from regional youth development, as their own category rather than a demonstration. The shortest film here and the one that needs the least explaining.
Not just the tournament
A tournament is three days. The formats that keep people playing between them matter more to the people playing: a league that runs a season, and a game rewritten so that age and injury stop being reasons to give up.
The Swiss Inclusion League
A league rather than an event: fixtures, a table, a season. The answer to the fair question of what happens the other fifty-one weeks.
Walking Football
November 2025
Football with the running taken out, which turns out to be all that stood between a great many people and a pitch. The oldest film in the library.
Across borders
The work does not stop at the Swiss border. The foundation runs projects in 26 countries, and has supported people injured in the war in Ukraine — including teacher, coach and carer training built with Don Bosco Jugendhilfe Weltweit that pairs trauma-sensitive education with sport.
Ukraine
April 2026
Amputee football, filmed with a Ukrainian side. The huddle at the centre of it, crutches set down on the turf, is the image the foundation keeps coming back to.
Ukraine: inclusion through education and sport
The training programme for teachers, coaches and carers from Ukraine, built with Don Bosco Jugendhilfe Weltweit. The most recent film Brenda sent.
Sport modules with SV Werder Bremen
Ukrainian children and Werder Bremen players in the same session. A FIM-Family club putting its own people into the Ukraine programme.
The days themselves, in pictures.
Swiss Inclusion League, Matchday 3
26 September 2026 · Stadion Schützenwiese, Winterthur
IFV-Inklusionsliga, 1. Spieltag
13 September 2026 · Sportanlage FC Gunzwil
13th International Inclusion Cup
7 August 2026 · Gründenmoos, St. Gallen
The next fifteen years need partners, not spectators.
Every film on this page exists because somebody paid for a coach course, a tournament pitch or a bus. If you would like to see the projects behind the footage, or talk about supporting the next ones, we would welcome the conversation.

